Krunal Shah, CEAT's Head of Commercials, discusses initiatives to cut carbon footprint and streamline the supply chain. Challenges include reducing emissions, enhancing loadability, and optimizing last-mile delivery. CEAT partnered with Pando for a digital platform, resulting in decreased carbon footprint, improved loadability, and faster dealer orders. Shah highlights real-time visibility and predictive analytics for efficiency. CEAT's success story showcases technology's role in supply chain optimization. Valuable insights are offered for organizations undergoing digital transformation.